Particle.news
Download on the App Store

Tyra BanksSydney Pop-Up Goes Viral After Santa Rant at SMiZE & Dream Event

Viral clips from a Sydney promo show a theatrical tie‑in of her long‑teased SMiZE & Dream brand to a holiday single, leaving viewers puzzled.

Overview

  • Banks hosted a 'Santa SMiZE Posing Party' in Sydney to promote her SMiZE & Dream ice cream and a new holiday track titled 'Santa SMiZE, Santa SMiZE.'
  • On stage, she alleged Santa was imitating her product, describing him mixing cookies and milk and freezing it to mimic 'Santa SMiZE.'
  • Footage shows her in a canary‑yellow wig with a matching Santa hat performing alongside drag artists and a DJ in a stylized set.
  • Short videos of the appearance spread widely on social platforms, where many viewers expressed confusion and concern about the performance.
  • TMZ noted her earlier comments to Australia’s News.com.au about skepticism over her Sydney 'hot ice cream' concept, adding context to the brand push.