Overview
- Mills becomes the first professional cricketer on OnlyFans as the platform expands into sports and lifestyle content with his account focusing solely on cricket and personal insights.
- He has launched free subscriptions while planning selective paid access to premium coaching sessions, post-match analysis and behind-the-scenes material.
- The partnership arranged by sports marketing agency Swoop secures Mills an 80% share of any earnings on OnlyFans.
- He will display the OnlyFans logo on his Southern Brave bat during The Hundred to amplify fan visibility on-field.
- Mills views the venture as an opportunity to enhance fan engagement and sharpen his on-camera presentation skills for a post-cricket media career.