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last mo.

TVE’s 'La familia de la tele' Faces Uncertain Future After Ratings Collapse

The program's first week saw a steep audience decline to 5.9%, internal criticism over its tabloid tone, and failed efforts to attract viewers.

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María Patiño y Víctor Sandoval, en 'La familia de la tele'.
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Overview

  • After debuting on May 5 with a modest 10.1% audience share, 'La familia de la tele' dropped to a record low of 5.9% by its fifth day on air.
  • The RTVE Council of Informative Services formally criticized the show's tabloid tone, questioning its alignment with the public broadcaster's mission.
  • Efforts to boost ratings, including delayed start times and social media campaigns by host María Patiño, have failed to reverse the decline.
  • The program, featuring former 'Sálvame' personalities, has struggled to differentiate itself from its predecessor and attract new viewers.
  • Competing TVE dramas like 'La Promesa' and 'Valle salvaje' continue to outperform the show, with audience shares exceeding 14% and 10.5%, respectively.