Overview

• Distribution has restarted in France, Germany, Belgium, Italy and Poland through the French subsidiary.
• About 20,000 independent sales consultants have been reactivated across the relaunched markets.
• Management is targeting €100 million in revenue by the end of the year.
• The range expands beyond classic plastic to containers made of stainless steel, glass and recycled plastic.
• The reboot, led by 31-year-old entrepreneur Cédric Meston of Groupe Revive, follows the US group’s 2024 insolvency and a shift to market-by-market licensing.