Particle.news
Download on the App Store

TUI Ranks Munich's Maxvorstadt No. 10 as Germany's Fastest-Rising Scene District

The travel company's Top 50 list blends digital buzz with local lifestyle metrics to gauge neighborhood appeal.

Overview

  • Maxvorstadt logged a 173% jump in Google search interest from July 2024 to June 2025, the strongest increase among all neighborhoods measured.
  • Three other Munich quarters made the Top 50: Glockenbachviertel around 22nd, Isarvorstadt 29th, and Schwabing 38th.
  • Berlin-Kreuzberg leads the national ranking, with Hamburg-St. Pauli second and Berlin-Neukölln third.
  • TUI’s composite indicators include TikTok hashtag activity, Google Trends, densities of bars and vegan restaurants, flea market dates, and prices for drinks like Matcha Latte and Espresso Martini.
  • Local coverage links Maxvorstadt’s appeal to its large LMU and TUM student base and an art district with 18 museums, and cites a €5.63 Matcha Latte price and seven yoga or pilates studios per 10,000 residents as illustrative metrics.