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Trump Organization's 'Trump 2028' Merchandise Fuels Third-Term Speculation

The release of branded hats and shirts hints at potential constitutional challenges, freezing the Republican 2028 primary field as legal experts and political leaders weigh in.

Trump 2028 Hat
The original description on the Trump store’s website asked customers to “rewrite the rules with the Trump 2028 high crown hat”.
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Overview

  • The Trump Organization has launched 'Trump 2028' hats and shirts, with slogans like 'Rewrite the Rules,' priced at $50 and $36 respectively, sparking debate over presidential term limits.
  • President Trump has stated he is 'not joking' about a potential third term and mentioned possible methods, including a scenario involving Vice President JD Vance.
  • The 22nd Amendment explicitly prohibits a president from serving more than two terms, with any amendment requiring extraordinary legislative and state-level support, deemed highly improbable by experts.
  • Eric Trump has actively promoted the merchandise, sharing images of himself wearing the 'Trump 2028' hat, further stoking speculation about the family's intentions.
  • Uncertainty surrounding Trump's potential plans has effectively delayed the 2028 Republican primary field as candidates await clarity on his intentions before launching campaigns.