Particle.news

Download on the App Store

Trump Campaign Focuses on Low-Propensity Voters in Swing States

The strategy aims to mobilize infrequent voters but faces skepticism from within the GOP.

  • The Trump campaign has unveiled a new outreach strategy targeting 'hard-to-reach, low-propensity voters' in key battleground states.
  • Volunteers, incentivized with Trump merchandise and exclusive event access, are tasked with visiting specific lists of these infrequent voters in person.
  • Outside groups like Turning Point Action and various super PACs are supplementing the campaign's efforts, focusing on voter registration and engagement.
  • Concerns have been raised within the Republican Party about the effectiveness and risks of this untested approach, especially compared to traditional GOTV efforts.
  • The Harris campaign, benefiting from stronger fundraising and more volunteers, has a broader and more established ground operation in these crucial states.
Hero image