Travis Scott Unveils 'Jack Goes Back to College' Apparel Line
The hip-hop star's latest venture celebrates collegiate spirit with a collection available for 28 universities.
- Travis Scott launched the 'Jack Goes Back to College' collection, a collaboration with Cactus Jack, Fanatics, Lids, and Mitchell & Ness, featuring college-themed apparel for 28 universities.
- The collection includes T-shirts, crewnecks, hoodies, shorts, sweatpants, and backpacks, with prices ranging from $68 to $160.
- Scott celebrated the launch with visits to Louisiana State University, the University of Texas at Austin, and plans to visit the University of Southern California.
- At LSU, Scott and Fanatics CEO Michael Rubin surprised the football team with pieces from the new collection and held a midnight launch at the LSU bookstore.
- The merchandise is available online on Travis Scott's website, select Lids locations, campus bookstores operated by Barnes & Noble College, and Fanatics.com.