Overview

• Taylor Swift announced on May 30 that she purchased the master recordings of her first six albums from Shamrock Capital for about $360 million.
• The deal gives her exclusive rights over her music catalog, including music videos, concert films, album art and unreleased material.
• On the June 4 episode of New Heights, Travis Kelce publicly cheered Swift’s milestone by dancing and shouting praise on air.
• Shaquille O’Neal appeared as a guest, lip-synched to Swift’s original 2012 hit and called it his favorite song before Kelce declared “Shout out to Tay Tay.”
• Swift’s purchase concludes her years-long effort since 2019 to reclaim her masters after they were sold to Scooter Braun’s Ithaca Holdings and later to Shamrock Capital.