Overview

• Trader Joe's $2.99 mini tote bags have become an unexpected status symbol, with some reselling for as much as $500.
• The bags' popularity has led to limited availability and a robust resale market, despite the company's disapproval of reselling.
• Social media has played a significant role in fueling the craze, with viral videos showing crowds rushing to buy the bags.
• The mini totes are seen as democratizing status, turning an everyday item into a coveted accessory.
• Trader Joe's plans to restock the mini tote bags in late summer, but they may not be available again until 2025.