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TPUSA Plans Rival Halftime as NFL Keeps Bad Bunny for Super Bowl LX

The league says the booking reflects its push toward global and Latino fans.

Overview

  • Bad Bunny remains the confirmed Apple Music halftime headliner for Super Bowl LX on Feb. 8, 2026, at Levi’s Stadium in Santa Clara.
  • Turning Point USA announced an "All American Halftime Show" counter-program, with performers not yet named.
  • Conservative criticism continues, including remarks from President Donald Trump and Kristi Noem, while DHS and ICE have signaled a presence at the event without publicly detailed enforcement plans.
  • Snopes has debunked viral claims tied to the game and halftime, including fabricated stories about a country-singer tribute and Andy Reid refusing to attend.
  • The NFL frames the choice as a business move aligned with Latin music’s sustained U.S. growth and Bad Bunny’s global streaming dominance.