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Toyota Leads Argentina’s 2025 Auto Market as November Prices Go Public

Tighter credit puts focus on 0% pickup offers, with entry‑level prices starting around $25.6 million.

Overview

  • ACARA data show 552,484 new vehicles registered from January to October, a 55.1% year‑over‑year increase, with October at 51,982 units.
  • Toyota holds the year‑to‑date lead with 89,203 registrations, ahead of Volkswagen’s 85,768, driven by the Yaris (28,286), Hilux (27,112) and Corolla Cross (17,203).
  • Toyota’s November list sets the Yaris from $31,224,000, the Corolla from $39,801,000, the Corolla Cross from $48,007,000 and the Hilux from $47,106,000.
  • Pickup financing remains a bright spot in November with 0% offers under varying terms on models such as Volkswagen Amarok, Ford Ranger, Chevrolet S10, Fiat Toro and RAM Rampage.
  • The month’s affordability floor for new cars is led by the Renault Kwid from $25,610,000, followed by the Fiat Mobi and Hyundai HB20.