Toyota and Nissan Face Diverging Sales and Production Trends in October

While Toyota sees a slight rebound in global sales, Nissan grapples with declining output and looming U.S. tariff threats.

Toyota's global sales rose 1.4% in October, marking the first increase in five months, while production declined for the ninth consecutive month, down 0.8%.
Nissan's global production dropped 6% in October, its fifth straight month of decline, with significant decreases in the U.S., China, and Europe offset slightly by a 12% production increase in Mexico.
Toyota's U.S. production fell 13% due to a temporary halt caused by airbag issues, though operations resumed in late October and are expected to normalize by January.
Nissan's global sales dropped 3% in October, despite a 13% increase in U.S. sales, as declines in China and Europe weighed on overall performance.
Nissan faces new challenges with President-elect Donald Trump's proposed 25% tariff on Mexican and Canadian imports, which could impact its significant vehicle exports from Mexico to the U.S.