Overview
- The film recorded an India net of Rs 39 lakh on Day 16, down 35% from Day 15’s Rs 60 lakh, taking India net to about Rs 248.2 crore and worldwide gross to roughly Rs 339.3–339.8 crore.
- Toxic opened with an extraordinary single‑day intake of around Rs 101 crore but saw a sharp fall from Day 2 after negative reviews and weak audience word‑of‑mouth eroded demand.
- Trade and box‑office trackers now classify the project as a commercial failure because reported revenues are far below widely cited budget estimates of Rs 450–500 crore and some reports as high as Rs 1,000 crore.
- The film’s English original collected only about Rs 3.16 lakh in week one and has been largely pulled from cinemas, while reported OTT and satellite offers collapsed after the weak theatrical run leaving non‑theatrical rights unsold or heavily devalued.
- Producers’ decision to delay selling digital and TV rights to chase higher post‑release bids amplified financial exposure, a choice that will likely force steep write‑downs for investors and influence how future big pan‑India films time non‑theatrical sales.