Tourism in Eastern Germany Rebounds to Near Pre-Pandemic Levels
Eastern Germany saw significant growth in overnight stays and urban tourism in 2024, though some areas still lag behind 2019 figures.
- Eastern Germany recorded 85.8 million overnight stays in 2024, a 1.4% increase from the previous year, nearing pre-pandemic levels.
- Urban tourism was a key driver of growth, with a 3.7% increase in demand, while the Baltic Sea region also saw a 2.5% rise in tourism activity.
- Despite progress, the region's total overnight stays remain two million below the 2019 peak, and day-trip numbers are still 10% lower than in 2019.
- Day trips generated a substantial 13.7 billion euros in revenue in 2024, highlighting their continued importance to the region's tourism economy.
- Challenges persist for small and medium-sized hospitality businesses, which face low profit margins and regulatory hurdles, underscoring the need for infrastructure investment.