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Tourism Boom Leaves Many Greeks Skipping Weeklong Holidays

EU figures highlight widespread 'holiday poverty,' with travel costs outpacing wages.

A woman applies sunscreen to a man at Avlaki beach about 42 kilometers (26 miles) east of Athens, Greece, Thursday, Aug. 7, 2025. (AP Photo/Thanassis Stavrakis)
People arrive by bus at Avlaki beach about 42 kilometers (26 miles) east of Athens, Greece, Wednesday, Aug. 19, 2025. (AP Photo/Thanassis Stavrakis)
A man borrows a book from a lending library at Avlaki beach about 42 kilometers (26 miles) east of Athens, Greece, Thursday, Aug. 7, 2025. (AP Photo/Thanassis Stavrakis)
People arrive by bus at Avlaki beach about 42 kilometers (26 miles) east of Athens, Greece, Wednesday, Aug. 19, 2025. (AP Photo/Thanassis Stavrakis)

Overview

  • Industry estimates say foreign arrivals this year could reach up to four times Greece’s 10 million population, roughly matching 2024.
  • European Union data show nearly half of Greek residents could not afford a one-week holiday last year, the bloc’s second-highest rate after Romania.
  • Many locals now opt for day trips and bus excursions, bringing homemade food and beach gear to keep expenses down.
  • A six-day island vacation for a family of four costs about €3,500, while average monthly income barely exceeds €1,000, according to Greece’s Consumer Protection Institute.
  • Luxury-focused development has squeezed out budget stays on islands such as Santorini, Mykonos and Paros, with businesses prioritizing foreign visitors over closing for workers’ summer breaks.