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Tory Burch Launches 'Sublime' Fragrance with Kendall Jenner

The new scent combines leather, florals, and mandarin to evoke confidence and sensuality.

  • Tory Burch's latest fragrance, Sublime, debuts at Ulta Beauty and Tory Burch boutiques.
  • Sublime was inspired by a leather bag in Antigua and developed with Shiseido perfumers.
  • The campaign features Kendall Jenner, chosen for her quiet power and entrepreneurial spirit.
  • The refillable bottle design reflects the brand's evolution and commitment to sustainability.
  • Executives expect Sublime to reach $40 million in retail sales in its first year.
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