Overview

• Torrid CEO Lisa Harper announced up to 180 underperforming stores will close in 2025, accelerating from an initial plan of 40 to 50 and targeting most cuts in the second half of the year.
• The closures aim to reduce fixed costs so Torrid can reinvest savings in customer acquisition and omnichannel enhancements.
• Digital sales now account for about 70 percent of Torrid’s demand and the company projects online transactions will comprise roughly 75 percent long term.
• After the reductions, Torrid expects to maintain around 450 physical locations and is pausing its shoe business due to China sourcing and tariff exposure.
• Plus-size customers have voiced disappointment on social media, emphasizing the importance of in-store fitting options for their needs.