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Top White House Comms Aide Alex Pfeiffer Joins Watchtower Strategy

The move highlights the revolving door to Republican-aligned firms with deep Trump World ties.

Overview

  • Pfeiffer left his role as principal deputy communications director in early September after roughly nine months in the West Wing.
  • He is joining Watchtower Strategy as a managing director focused on strategy and crisis communications.
  • Watchtower launched in January and lists Kevin McCarthy as chairman, Dan Conston as CEO, and partners Arthur Schwartz, Jeff Miller, Cliff Sims, and Brian O. Walsh.
  • Schwartz praised Pfeiffer as one of the GOP’s most effective communicators and said the firm’s clients would benefit from his talents.
  • The departure ranks among the administration’s more senior Year 1 exits, following principal deputy press secretary Harrison Fields’ move to CGCN.