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Toni Breidinger Secures 818 Tequila Partnership in Rookie NASCAR Truck Series Season

The first Arab-American female NASCAR driver will showcase 818 Tequila as a primary sponsor at Nashville Superspeedway on May 30, 2025, and as an associate sponsor for the rest of the season.

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Overview

  • Toni Breidinger is competing full-time in her rookie NASCAR Craftsman Truck Series season with TRICON Garage, driving the No. 5 Toyota Tundra TRD Pro.
  • 818 Tequila, founded by Kendall Jenner, has partnered with Breidinger as its first-ever sports ambassador, marking its entry into motorsports sponsorship.
  • The partnership includes 818 Tequila as the primary sponsor for Breidinger’s truck at Nashville Superspeedway on May 30 and as an associate sponsor for the remainder of the 2025 season.
  • Breidinger, the first Arab-American female driver in NASCAR, ranks 23rd in the standings with a season-best finish of 18th at Rockingham Speedway.
  • With over five million followers, Breidinger’s social media presence outpaces her competitors, playing a significant role in securing high-profile sponsorships.