Overview

• The co-branded Bero Coffee Draught and Happy Eternal Hoptimist ground coffee are available now online and as a limited exclusive at select Target stores.
• Bero Coffee Draught blends stout-style malt notes with Happy coffee and stays under 0.5% ABV, offering a non-alcoholic option.
• Happy Eternal Hoptimist uses 100% Arabica beans from Brazil and Colombia with citrus and pine notes, reflecting Bero’s hop-inspired profile.
• Target listings and coverage show promotional pricing, including a $9.99 six-pack of the non-alcoholic beer and a $9.99 12-ounce coffee canister this week.
• Holland and Downey Jr. revealed the partnership in a joint Instagram post and described it as an extension of their off-screen friendship and commitment to quality.