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Tom Holland Debuts Blond Curls in LEGO’s ‘Never Stop Playing’ Short

The video fronts LEGO’s push to champion play at every age.

Overview

  • Released on YouTube on September 1, the short shows Holland cycling through personas, including a futuristic soldier on a film set, a soccer star, a white-suited executive, an elderly gardener, a child, a LEGO minifigure, and an artist.
  • A photo of his blond curly look shared on X by PopCrave on September 4 drew swift fan reactions, with comments saying the makeover made him almost unrecognizable.
  • In one sequence, he appears at a press conference with bleached-blond hair and exaggerated teeth before heading to the field for a goal-scoring kick.
  • Holland called becoming an official “Playmaker” “very cool” and said he has “never stopped playing,” aligning with the campaign’s message to embrace play regardless of age.
  • Coverage notes his past extreme transformation for 2021’s Cherry, when he said losing about 24 pounds and then bulking back up made him “very sick,” a contrast to the cosmetic shifts in the LEGO clip.