Tom Brady Stars in Duracell’s First Super Bowl Commercial

The NFL legend humorously portrays a FOX broadcaster who loses power, showcasing the battery brand’s reliability.

Duracell debuted its first-ever national Super Bowl commercial during the first half of Super Bowl 59 between the Kansas City Chiefs and Philadelphia Eagles.
The ad features Tom Brady, now a FOX NFL analyst, humorously losing power on-air and being revived by Duracell batteries.
The commercial ties into Duracell’s 'Built Different' campaign, highlighting its product's power-boosting ingredients and reliability.
Brady’s role in the ad plays off his high-profile transition to broadcasting and his record-breaking seven Super Bowl wins during his NFL career.
The ad introduces the 'Duracell Scientist' character to a larger audience, a figure first launched in late 2024 to promote the brand.