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Togg to Debut T10X Electric SUV in Germany at IAA Mobility

The Turkish automaker will sell the T10X exclusively via its Trumore app to tap into Germany’s three million-strong Turkish diaspora.

Overview

  • Togg will officially unveil the T10X electric SUV at the IAA Mobility in Munich in September and begin German sales later in 2025.
  • Customers in Germany will purchase the T10X exclusively through Togg’s Trumore app, with pricing set to be announced at the event.
  • Germany’s roughly three million residents of Turkish origin are central to Togg’s early market strategy.
  • The T10X sold 68,000 units in Turkey in the first half of 2025, solidifying its position as the country’s best-selling electric vehicle.
  • Togg will roll out the T10F sedan in 2026 and pursue entry into France, Italy, the Netherlands and Sweden thereafter.