Overview
- Digital release began August 26, 2025, with rentals at $19.99 and purchases at $24.99 on Fandango at Home, Prime Video, Apple TV+, Google Play, and YouTube.
- Physical editions on 4K Ultra HD, Blu-ray, and DVD are planned for October 2025, with the exact date and bonus features still to be announced.
- Neon’s marketing push featured high-visibility stunts with stars Alison Brie and Dave Franco, including a joint-hoodie first pitch at a Yankees game and tongue‑in‑cheek paparazzi walks.
- A tech-driven “pupil dilation” screening and pop-up shops with limited merch amplified buzz, complementing ticket promotions and themed events.
- The film holds a 90% Certified Fresh critics score on Rotten Tomatoes after strong festival notices, with Brie and Franco leading Michael Shanks’s body-horror romance.