Overview
- NBC's TODAY presented a full four-hour live programme on October 16, 2026, from Sheen Falls Lodge in Kenmare, County Kerry.
- All seven regular hosts—Savannah Guthrie, Al Roker, Jenna Bush Hager, Craig Melvin, Sheinelle Jones, Dylan Dreyer and Carson Daly—appeared on location across segments.
- The broadcast featured live features on Irish culture, local food, landmarks and history and included on-screen visits to pubs and local conversations.
- Tourism Ireland officially sponsored the special and said the programme was intended to give U.S. viewers a taste of Ireland and inspire travel.
- Producers partnered with the Sheen Falls Lodge and local groups to stage the production and aimed to use TODAY's roughly three million daily U.S. viewers to boost destination interest.