Overview

• Stage Zero was founded by Timbaland alongside Zayd Portillo and Rocky Mudaliar to introduce AI-generated artists beginning with TaTa on June 5, 2025.
• TaTa’s tracks merge Timbaland’s traditional demos with Suno’s generative AI output and human-written lyrics in a new workflow.
• The company aims to pioneer “A-pop,” envisioning TaTa and future AI personas as virtual influencers and multimedia stars.
• TaTa will maintain an AI-powered social media presence and release music videos created with specialized video generation tools.
• Major labels have sued Suno for alleged copyright infringement, though Stage Zero’s founders expect industry resistance to wane as AI music gains acceptance.