Overview
- Katseye was named Global Artist of the Year after music tied to the group drew more than 30 billion views across 12 million posts, with Alan Arrieta, ENHYPEN, Bad Bunny and Stray Kids also ranking among the top global artists.
- Connie Francis’s “Pretty Little Baby” finished as the No. 1 song globally and in the U.S., accumulating 68.6 billion views across 28.4 million TikTok videos.
- Jess Glynne’s “Hold My Hand” placed second globally and in the U.S. as the Jet2holidays commercial audio drove a dominant meme through the summer.
- Taylor Swift was the most‑saved artist via TikTok’s Add to Music App feature, while sombr’s “back to friends” was the most‑saved track and Tate McRae’s So Close To What was the most‑saved album.
- TikTok named EJAE Songwriter of the Year and selected Doechii’s “Anxiety” as the music trend of the year, with U.S. rankings also highlighting Skrilla’s “Doot Doot (6 7)” at No. 5.