TikTok Embraces 'What's Up Brother' Trend Sparked by Streamer Sketch

The viral catchphrase, originating from Twitch streamer Sketch, has led to a widespread TikTok trend involving humorous call-and-response interactions.

• Twitch streamer Sketch's catchphrase 'What's up brother?' gains viral popularity on TikTok.
• The trend involves users mimicking Sketch's gesture and catchphrase, leading to humorous reactions.
• Sketch, known for his optimistic personality and humorous idiosyncrasies, has over 600K followers on Twitch.
• The trend has even caught the attention of professional athletes, with NFL including a clip of Sketch in one of their TikTok videos.
• Originating from Sketch's streams with fellow Madden player Zach Lewis, the catchphrase has become a call-and-response meme among couples on TikTok.

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