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TikTok Discontinues Copycat BeReal Feature

  • TikTok ended TikTok Now, its BeReal clone feature, due to declining interest.
  • TikTok Now invited users to post spontaneous photos and videos, similar to BeReal.
  • BeReal has also seen a major drop in daily active users, decreasing 61% since October.
  • TikTok Now launched in September 2020 but failed to gain much traction.
  • TikTok is now focusing on new parental controls and teen safety features for its main app.
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