TikTok Bans Beauty Filters for Users Under 18 Globally

The move aims to address mental health concerns tied to unrealistic beauty standards and will roll out in the coming weeks.

TikTok will block under-18 users from accessing beauty filters that alter facial features, such as enlarging eyes or plumping lips, while allowing playful filters like animal ears.
The decision follows research highlighting the harmful effects of beauty filters on teenagers' mental health, including anxiety, low self-esteem, and distorted self-image.
The company will expand filter descriptions to clarify how they modify appearances and provide new guidance for creators to avoid unintended negative impacts.
TikTok is implementing machine learning technology to detect and block users under 13, with moderators reviewing flagged accounts to enforce age restrictions.
The changes align with regulatory pressures in the UK and EU, including the Online Safety Act and Digital Services Act, which demand stronger protections for young users.