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Tiger Woods Launches Sun Day Red Apparel Line Amid High Pricing Concerns

The new clothing brand faces mixed reactions due to its premium pricing, despite the golfer's intent to cater to athletes.

  • Tiger Woods introduces Sun Day Red, a new 'athluxury' clothing line, with prices reaching up to $200 for a hoodie.
  • The brand, which lacks a red polo despite its name, has sparked debate over its high costs among fans.
  • Woods emphasizes the athlete-focused design of Sun Day Red, developed in collaboration with TaylorMade.
  • Initial reactions on social media are lukewarm, with some fans expressing disappointment over the pricing.
  • Sun Day Red's first collection, 'The Hunt', includes various apparel items but has already seen some pieces sell out.
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