Overview

• Tiger Woods introduces Sun Day Red, a new 'athluxury' clothing line, with prices reaching up to $200 for a hoodie.
• The brand, which lacks a red polo despite its name, has sparked debate over its high costs among fans.
• Woods emphasizes the athlete-focused design of Sun Day Red, developed in collaboration with TaylorMade.
• Initial reactions on social media are lukewarm, with some fans expressing disappointment over the pricing.
• Sun Day Red's first collection, 'The Hunt', includes various apparel items but has already seen some pieces sell out.