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TIFF Announces Major Investment for New Content Market in 2026

The Toronto International Film Festival secures $23 million CAD to establish an official market, enhancing its role in the global film industry.

  • The new market will serve as a hub for buying, selling, and pitching screen-based projects and intellectual property.
  • TIFF aims to double industry attendance from 5,000 to over 12,000 delegates.
  • The Canadian federal government's investment is the largest since the TIFF Lightbox campaign.
  • The initiative seeks to elevate Canadian and international talent while driving global distribution and sales.
  • TIFF plans to integrate advanced technology for continuous industry networking and collaboration.
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