Overview
- Tidal announced on Monday, June 29 that it has stopped attributing royalties to any music the company identifies as 100% AI-generated and that those tracks are immediately non-monetizable.
- The service will add a visible “AI” badge inside the app starting July 15 to mark tracks it deems wholly AI-produced and plans to expand labels to content that is substantially AI-generated once detection improves.
- Tidal said the policy covers new uploads and its Tidal Upload program and that it will use automated tools, working with an external partner, to block or remove AI tracks that impersonate artists or are tied to fraud.
- The company declined to disclose the specific detection technology or its accuracy, raising risks of false positives and enforcement friction as platforms and distributors sort out who must label content.
- Tidal’s move joins a fragmented industry response — from Bandcamp’s ban to Deezer and Apple’s detection and tagging efforts — and could shift incentives for distributors, artists, and rights holders over how AI-created work is treated.