Tidal Revamps Pricing Structure, Offers Unified Hi-Fi Plan at $10.99

In a bid to stay competitive, Tidal merges its HiFi and HiFi Plus plans into a single, more affordable subscription tier, eliminating the free option and certain discounts.

Tidal's new unified subscription plan will cost $10.99 per month for individuals, aligning with competitors like Apple Music.
The revamped plan includes high-resolution FLACs, Dolby Atmos mixes, and over 100 million songs, but removes the free listening tier.
Military, first responder, and student discounts are being phased out, with current discounts ending in June 2024.
The changes, effective April 10, 2024, aim to simplify Tidal's offerings and enhance its competitiveness in the streaming music market.
Tidal's decision follows a 10% staff layoff in December, amidst efforts to streamline operations and maintain relevance.