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Thug Life to Stream on Netflix in Four Weeks, Makers Fined Rs 25 Lakh

Renegotiated at Rs 110 crore, Netflix’s early four-week deal reflects the film’s underwhelming Rs 93 crore box office haul.

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Kamal Haasan's Thug Life Goes Digital Early, Makers Fined By Multiplex Chains Over Contract Breach - Report
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Overview

  • Thug Life will debut on Netflix four weeks after its June 5 theatrical release, half the originally planned eight-week window.
  • Netflix and the producers settled on a Rs 110 crore digital rights fee after renegotiations following the film’s disappointing box office performance.
  • The film grossed Rs 93 crore worldwide against a Rs 200 crore production budget, missing recovery targets even before non-theatrical revenues.
  • National multiplex chains in North India fined the producers Rs 25 lakh for breaching the standard eight-week theatrical window.
  • Thug Life faced a temporary Karnataka ban over Kamal Haasan’s remarks about the Kannada language, contributing to an estimated Rs 30 crore regional loss.