Threads Leads X in Daily Downloads, Signaling Market Shift

Meta's microblogging platform Threads is consistently outperforming X in daily downloads, indicating a growing preference among users.

Meta's Threads app is outpacing X (formerly Twitter) in daily downloads, signaling a potential shift in the microblogging service market.
Threads has consistently more daily downloads than X across both iOS and Google Play platforms, with nearly triple the downloads on iOS and more than double on Google Play as of late February 2024.
Despite a drop in user engagement for Threads after its initial launch, its daily downloads have remained solidly above X, with recent data indicating Threads has passed a quarter of X's active user numbers in less than a year.
X is facing challenges such as a significant valuation drop and issues with automated accounts or spam, while Threads is rapidly gaining traction, especially in markets like Japan.
Decentralized alternatives like Mastodon and Bluesky are struggling to make a significant impact compared to Threads and X.