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Threads Introduces Advanced Search Filters to Compete with Rivals

The Meta-owned platform now allows users to refine searches by profile and date range as it seeks to retain users against growing competition from Bluesky and X.

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Search is coming to Threads.

Overview

  • Threads is rolling out a new search feature globally, enabling users to filter posts by profile, 'After date,' and 'Before date.'
  • Previously limited to basic keyword searches, Threads' update aims to improve search precision and usability.
  • The feature is being released incrementally over the next few weeks, with some users already gaining access.
  • Meta's Threads faces increasing competition from Bluesky, which has rapidly grown to 24 million users as X continues to lose users.
  • Other recent Threads updates include custom following feeds and algorithmic adjustments to prioritize posts from followed accounts.