Threads Fails to Gain Traction As Alternative to Twitter

The Threads app from Meta reached 100 million users but quickly declined, with daily active users and time spent down over 70% within weeks.
Threads lacks key features like search, trending topics, chronological feeds, and direct messages, limiting its use as a Twitter replacement.
Meta aimed Threads at influencers and brands rather than news and public discourse like Twitter.
Despite controversies under Elon Musk, Twitter remains dominant as Threads offers no compelling alternative.
Limitations like lower traffic, inability to see trends, and lack of desktop access hamper Threads versus Twitter.