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The 'White Lotus Effect': Luxury Hotels Featured in Hit HBO Series Drive Global Travel Trends

The release of Season 3 has sparked a surge in interest for Koh Samui, Thailand, following similar travel booms in Hawaii and Sicily from prior seasons.

  • Season 3 of HBO's 'The White Lotus,' set in Koh Samui, Thailand, has led to an 88% increase in online travel searches for the island.
  • The series has previously boosted tourism to its filming locations, including a 386% rise in interest for Maui after Season 1 and sustained curiosity for Sicily after Season 2.
  • The Four Seasons Resort Koh Samui, a key filming location for Season 3, offers luxury accommodations starting at approximately ₹153,462 per night, with private pools and panoramic views.
  • Alternative, more affordable hotels in Koh Samui and other locations offer similar luxury experiences for travelers inspired by the show.
  • The series continues to influence global travel trends, blending its dramatic storytelling with visually stunning real-world destinations.
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