Overview
- The Weeknd surprised attendees at CinemaCon with a live performance at Lionsgate's presentation, held at Caesars Palace in Las Vegas.
- He performed two original songs from the film 'Hurry Up Tomorrow,' titled 'Cry for Me' and 'Open Hearts,' as well as his hit 'Blinding Lights.'
- Jenna Ortega and director Trey Edward Shults joined The Weeknd on stage to introduce a new trailer for the film, described as a soulful, visually unique thriller with a noirish aesthetic.
- 'Hurry Up Tomorrow' explores themes of mental health and identity, following a musician struggling with insomnia and existential challenges.
- The film, which inspired The Weeknd's album of the same name, is set for wide release on May 16, 2025, with growing industry and audience buzz.