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The Weeknd Drops 'Drive' Music Video as 'Hurry Up Tomorrow' Film Nears Release

The psychological thriller-inspired video, starring Jenna Ortega, serves as a teaser for the May 16 debut of The Weeknd's multimedia project.

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Overview

  • The Weeknd released the 'Drive' music video on April 18, featuring co-star Jenna Ortega, as part of the promotional rollout for the Hurry Up Tomorrow film.
  • Directed by Trey Edward Shults, the video captures themes of euphoria and fear, aligning with the psychological thriller aesthetic of the upcoming movie.
  • The Hurry Up Tomorrow feature film, starring The Weeknd, Jenna Ortega, and Barry Keoghan, is set to premiere in theaters on May 16, with early nationwide screenings on May 14.
  • The Weeknd announced a ferris wheel takeover at Coachella's second weekend to further promote the film and its narrative universe.
  • Hurry Up Tomorrow marks the final chapter of The Weeknd persona, blending music, film, and live events to explore themes of fame, identity, and mental health.