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The Summer I Turned Pretty’ Season 3 Hits 70 Million Viewers in 70 Days on Prime Video

Amazon is touting the surge with a proprietary ‘viewers’ figure that lacks a public definition.

Overview

  • Season 3’s 70-day audience was 65% higher than Season 2 over the same period, according to the streamer.
  • It was Prime Video’s top title during its launch window, reaching No. 1 in more than 140 countries.
  • Roughly 60% of viewing came from outside the U.S., with standout performance in the U.K., Germany and Brazil.
  • Social engagement reached 915 million interactions with 48 billion impressions, while featured tracks saw streaming up 4,500% and sales up 41,200% per Luminate and Republic Records.
  • A feature film to conclude the story is in development with Jenny Han set to co-write and direct, with the script unfinished and release strategy undecided.