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The 1975 Releases Cover of 'Now Is the Hour' for 'The New Look' Soundtrack

Produced by Jack Antonoff, the track joins other mid-century classics on the Apple TV+ series soundtrack.

  • The 1975's new single is a cover of the early 20th-century song 'Now Is the Hour,' known for its Maori origins and popularized by Bing Crosby.
  • Jack Antonoff produced the soundtrack for 'The New Look,' featuring contributions from artists like Lana Del Rey, Nick Cave, and Florence and the Machine.
  • The Apple TV+ series 'The New Look' will premiere on February 14, exploring the impact of World War II on fashion icons like Christian Dior and Coco Chanel.
  • 'Now Is the Hour' is part of a 10-song soundtrack that includes covers of early to mid-20th-century songs by contemporary artists.
  • The 1975 are set to embark on their 2024 'Still… At Their Very Best' UK tour, with support from labelmate The Japanese House.
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