Thailand's Viral Hippo Moo Deng Becomes a Cultural Phenomenon

The dwarf hippo's fame has boosted tourism, inspired merchandise, and sparked concerns over animal welfare.

Moo Deng, a dwarf hippo born in July 2024, has become an internet sensation and a major tourist attraction in Thailand.
The Khao Kheow Open Zoo has seen record visitor numbers, with Moo Deng's expressive face featured in viral memes and videos worldwide.
Merchandise featuring Moo Deng, including clothing, toys, and even religious-themed items, has created a booming market for souvenirs.
The hippo has been officially trademarked, with Moo Deng-themed events and products generating significant economic benefits for local businesses.
Animal rights groups have raised concerns about Moo Deng's welfare, citing the stress of constant public exposure and limited access to natural behaviors.