Overview
- Alcohol consumption is now limited to 11:00–14:00 and 17:00–24:00, with enforcement reported since November 8 and individual fines around 10,000 Baht for violations.
- Hotels, international departure halls, and licensed bars and clubs are exempt from the time limits, while drinking in public areas and on trains or in stations is prohibited.
- Authorities say local police can issue immediate warnings or fines, and repeat offenders may face short jail terms.
- Rules on alcohol advertising and marketing have been tightened, with reports of penalties up to 500,000 Baht plus daily fines for businesses, including risks for social media posts showing alcohol logos.
- Industry groups and an opposition lawmaker warn of confusion for visitors and reduced nightlife revenue, as the Tourism Authority highlights exemptions designed to shield key tourist venues.