Overview

• The Red Raiders hold the No. 1 spot in On3’s Big 12 2026 class rankings with 19 commitments, outpacing Ohio State and Michigan
• Texas Tech has earmarked about $20.5 million of its $55 million athletics NIL budget for football, enabling six-figure offers to top recruits
• Blanchard vowed to outbid programs offering $100,000–$200,000 by proposing $300,000–$400,000 deals to poach underpaid talent
• General Manager James Blanchard wields NFL-style autonomy, overseeing every scholarship prospect identification, scouting evaluation and NIL negotiation
• Boosters led by billionaire Cody Campbell have funded a $250 million football facility and underwrote a record 21 spring portal transfers, including David Bailey and Romello Height