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Texas Opens PFAS Probe Into Lululemon Activewear

The review tests Lululemon’s wellness marketing against Texas consumer-protection rules.

Overview

  • Texas Attorney General Ken Paxton issued a Civil Investigative Demand to Lululemon USA on Monday to check for PFAS in its apparel and to assess whether customers were misled about product safety.
  • Lululemon said it phased out PFAS in fiscal 2023 and early 2024, says it does not use the chemicals now, and is cooperating by providing records and third‑party testing results.
  • Investigators will examine the company’s Restricted Substances List, product testing protocols, and supply chain controls to verify that practices match stated standards.
  • Lululemon shares fell as much as 4.5% in New York trading Monday after the announcement, reflecting investor concern even though the probe has not produced findings or alleged violations.
  • PFAS are man‑made chemicals used to add water and stain resistance that persist in people and the environment, and the EPA links some of them to health risks including immune effects and certain cancers.