Tesla's European Sales Plunge 49% in Early 2025 as Competitors Surge

Elon Musk's political controversies, production adjustments, and rising competition contribute to Tesla's declining market share in a growing European EV market.

Tesla's car sales in Europe fell by 49% in the first two months of 2025, with a steep 76% decline in Germany in February, according to ACEA and KBA data.
Tesla's market share in Europe dropped to 1.1%, as competitors like Volkswagen, Renault, and BMW expanded their presence in the EV market.
The European EV market grew by 28% in early 2025, reaching a 15.2% market share, highlighting Tesla's struggles in a rapidly expanding sector.
Elon Musk's political involvement, including associations with Donald Trump, has damaged Tesla's reputation, leading to protests and corporate distancing in Germany and beyond.
Production adjustments and the announcement of a Model Y facelift may have temporarily impacted Tesla's sales performance, according to analysts.