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Tesla Sets October 1 Reveal for Next‑Generation Roadster

The teaser signals a thruster-focused demonstration with production still guided about 12 to 18 months after the event.

Overview

  • Tesla confirmed the reveal on Saturday, September 12, posting a “Go for launch” image, adding a countdown on its Roadster page and sending RSVP invitations for an October 1 event in Waco, Texas at 8:30 p.m. Eastern.
  • Company hints and reporting say the presentation will center on an optional SpaceX cold-gas thruster package that Tesla says could let a demo vehicle briefly hover or lift off.
  • Multiple outlets report the thruster-equipped demo will likely be remotely operated, not street-legal, and require wide spectator exclusion zones because of thruster noise and force.
  • Elon Musk has guided production to follow roughly 12 to 18 months after the public demo, putting deliveries in 2027 or 2028; reservations remain open while Tesla has removed posted prices from its ordering page.
  • Trademark and patent filings plus job listings from 2024–2026 corroborate active engineering work, and the October reveal will be a test of public and investor appetite after nearly a decade of repeated delays and frustrated reservation holders.